Who We Are

At Soham, we are called to notice - to hear the quiet gasp of breath, to chase the delicate dance of light, to surrender to the rhythms that turn the mundane into magic. This isn’t about wellness as an afterthought; this is living, bravely and fully, in every moment.

We are rooted in the wild belief that the ordinary is sacred. We crave the taste of presence, sought not just on the mat, but in the way we wake, the way we move, the way our homes hum with intention.

Inspired by the ancient mantra “Soham” - I am That - we are gripped by the truth that there is no true separation between us and the world. We are movement and stillness, silence and chaos, all at once.

We are not here to fix or transform you. We are here to remind you: You are already here, already whole, already awake. Each Soham piece - shaped for your hands, your days, your rituals - is a dare: Pause. Breathe. Notice. Let the world flood in. Find clarity in chaos. Turn the everyday into a defiant act of living on purpose.

We create for those who refuse to sleepwalk. For those who insist on feeling - deeply, messily, beautifully - the texture of their own lives. For the brave souls who seek not escape, but a continual, open-eyed return to what matters, again and again.

This is our vow:

To flood the world with courage.
To make mindful living an act of rebellion, not retreat.
To build sanctuaries, not walls.
To remind you, in every breath, every space, every choice, that you are alive, connected, and luminous.

Soham is not a place to arrive. It is a place to begin, over and over, in the riot and hush of being fully, unapologetically, present.